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Description
Black Enterprise Guide to Starting Your Own BusinessBLACK ENTERPRISE magazine is the premier business news source forAfrican Americans. With thirty years of experience, BlackEnterprise continues to chronicle the achievements of AfricanAmerican professionals while providing monthly reports onentrepreneurship, investing, personal finance, business news andtrends, and career management. Now, Black Enterprise brings to youthe Guide to Starting Your Own Business, the one stop definitiveresource for
BLACK ENTERPRISE magazine is the premier business news source forAfrican Americans. With thirty years of experience, BlackEnterprise continues to chronicle the achievements of AfricanAmerican professionals while providing monthly reports onentrepreneurship, investing, personal finance, business news andtrends, and career management. Now, Black Enterprise brings to youthe Guide to Starting Your Own Business, the one-stop definitiveresource for everything today's entrepreneur needs to know tolaunch and run a solid business. Former Black Enterprise editor Wendy Beech knows that being asuccessful business owner takes more than capital and a solidbusiness plan. She offers essential, timely advice on all aspectsof entrepreneurship, including defining and protecting a businessidea, researching the industry and the competition, confrontinglegal issues, choosing a good location, financing, and advertising.You'll even learn how to make the most of the Internet byestablishing a Web presence. Plus, you'll hear from blackentrepreneurs who persevered in the face of seemingly unbeatableodds and have now joined the ranks of incredibly successful blackbusiness owners. This exceptional reference tool alsoincludes:* The ten qualities you must possess to be a successfulentrepreneur.
* A list of helpful resources at the end of every chapter. If you've ever dreamed about going into business for yourself, ifyou feel you've hit the glass ceiling in corporate America, if youhave the drive and the desire to take control of your destiny, theBlack Enterprise Guide to Starting Your Own Business will motivateand inspire you--every step of the way. Special Bonus. To help you stay abreast of the latest entrepreneurial trends, Black Enterprise is pleased to offer:
* A free issue of Black Enterprise magazine.
* A free edition of The Exchange Newsletter forEntrepreneurs.
* A discount coupon for savings off the registration fee at theannual Black Enterprise Entrepreneurs Conference.
Binding Type: Paperback
Publisher: Wiley
Published: 04/22/1999
ISBN: 9780471324546
Pages: 480
Weight: 1.78lbs
Size: 9.88h x 7.01w x 1.21d
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4.3 ★★★★★
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Product Reviews
★★★★★ 5
Trustworthy
This protection plan is honest and true. I never purchase any electronics without it, not because I don't trust the product, but because anything can happen and ASURION has always come through when I needed them.
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Reviewed in the United States on May 8, 2026
★★★★★ 5
excellent insurance and well worth the price
the process was very easy follow the return process return via UPS store very easy to track in about 2 days you will be notified about the decision and if not repairable you will let you know the amount and it will be in your gift car almost immediately great service from starting you claim to end of process
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Reviewed in the United States on May 3, 2026
★★★★★ 5
Prompt attention and quick refund
Awesome service. Purchased item at the end of 2023 and Asurion quickly, after return, refunded purchase price to my Amazon account. No hassle coverage. Have purchased Asurion on many purchases in the past and will in the future. Worth every penny. Saved a bunch in matters of money, quality, time and convenience.
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Reviewed in the United States on July 17, 2025
★★★★★ 1
Asurion does not honor their protection plans
Purchased a 3 year protection plan for my gaming monitor. The monitor broke after 2 years due to accidentally being dropped, which was covered under the plan. Asurion denied my claim saying they do not cover this issue. Thankfully Amazon customer service was able to help me return the monitor but this should have been handled through asurion not Amazon. If you buy a protection plan just know that asurion may not honor it if you need to use it. I have no confidence in asurion after my experience but am grateful for Amazon taking over the issue and fully resolving it for me.
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Reviewed in the United States on May 14, 2026
★★★★★ 5
Asurion stands behind their policy
I am very proud to know that Asurion stands behind their policy; if an item doesn't function, it should. The process was user-friendly and quick. Thank you, Asurion.
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Reviewed in the United States on March 23, 2026
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