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The Transformation Myth

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The Transformation MythBy: Gerald C. Kane, Rich Nanda, Anh Nguyen Phillips, Jonathan R. Copulsky Series: Management on the Cutting Edge How companies can adapt in an era of continuous disruption: a guide to responding to such acute crises as COVID 19. When COVID 19 hit, businesses had to respond almost instantaneously shifting employees to remote work, repairing broken supply chains, keeping pace with dramatically fluctuating customer demand. They were forced to adapt to a

By: Gerald C. Kane, Rich Nanda, Anh Nguyen Phillips, Jonathan R. Copulsky   | Series: Management on the Cutting Edge 
How companies can adapt in an era of continuous disruption: a guide to responding to such acute crises as COVID-19.

When COVID-19 hit, businesses had to respond almost instantaneously--shifting employees to remote work, repairing broken supply chains, keeping pace with dramatically fluctuating customer demand. They were forced to adapt to a confluence of multiple disruptions inextricably linked to a longer-term, ongoing digital disruption. This book shows that companies that use disruption as an opportunity for innovation emerge from it stronger. Companies that merely attempt to "weather the storm" until things go back to normal (or the next normal), on the other hand, miss an opportunity to thrive.

The authors, all experts on business and technology strategy, show that transformation is not a one-and-done event, but a continuous process of adapting to a volatile and uncertain environment. Drawing on five years of research into digital disruption--including a series of interviews with business leaders conducted during the COVID-19 crisis--they offer a framework for understanding disruption and tools for navigating it. They outline the leadership traits, business principles, technological infrastructure, and organizational building blocks essential for adapting to disruption, with examples from real-world organizations. Technology, they remind readers, is not an end in itself, but enables the capabilities essential for surviving an uncertain future: nimbleness, scalability, stability, and optionality.
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SKU: 98635578733

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Sucel
Lowell, US
★★★★★ 5
I would definitely recommend it.
I loved them. Makes your face look radiant and removes your pimples from your face if you use it daily
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Reviewed in the United States on February 12, 2026
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Jessie Stephens
Belleville, US
★★★★★ 5
Good quality for a decent price point
Excellent set for a reasonable price. Eye serum is not good for those with super sensitive skin (like those prone to eczema), but otherwise works for us!
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Reviewed in the United States on January 17, 2026
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Daniela Lemus
Birmingham, US
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Ordinary
Great gift for my mother, she enjoys the brand and feels great on the skin
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Daniela Esquivel
Lexington, US
★★★★★ 4
So far I like it
I bought this combo because I have used the ordinary before and liked the results. So far I’m not a fan of the lotion, feels a bit too thick for my liking. But other 2 products so far are making my skin look brighter and hydrated. I didn’t break out at first with the oil because I’m sensitive to too much oil but my skin adjusted to it. Definitely value for your money.
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