SKU: 51335142848

Дофамін. Як мозок керує бажаннями. Dopamine. How The Brain Controls Desires

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Description

Дофамін. Як мозок керує бажаннями. Dopamine. How The Brain Controls Desires. . Dopamine. How The Brain Controls Desires , , , , , . ' ', , . , , , . , , , , . , . , , , , . : , . '' , , , , , , . , . , , , , HR , . SPECIFICATIONS: Author: Author not specified Publisher: Autico Language: Ukrainian Publication Date: 2026 Number of pages: 96 pst Format: Paperback Width: 145 mm 5,7' Height: 215 mm 8,5' Weight: 140 g ISBN: 9786177594948

Дофамін. Як мозок керує бажаннями. Dopamine. How The Brain Controls Desires

Це науково-популярна й водночас практична книга про одну з найвпливовіших молекул нашого мозку, яка визначає мотивацію, прагнення, залежності, кохання, прокрастинацію та відчуття сенсу життя.

Автор послідовно руйнує поширений міф про дофамін як 'гормон радості', показуючи його справжню роль — нейромедіатора очікування, пошуку й руху вперед. Книга пояснює, чому нас так приваблює невизначеність, чому шлях часто важливіший за результат, як формується дофамінова пастка сучасного життя та чому короткі спалахи ейфорії не приносять тривалого задоволення.

У центрі уваги — робота системи винагороди, біологічні основи мотивації, вплив дофаміну на кохання, фокус уваги, продуктивність і психічне здоров’я. Окремі розділи присвячені дефіциту й надлишку дофаміну, їхнім наслідкам — від апатії та вигорання до імпульсивності й залежностей. Детально розглядаються як хімічні, так і поведінкові залежності, включно з цифровими — соціальними мережами, їжею, швидкими стимулами.

Особливу цінність книги становить практичний вимір: у кожному розділі подано вправи та завдання, які допомагають читачеві краще зрозуміти власні дофамінові патерни й поступово повернути контроль над поведінкою. Автор пропонує реалістичні способи 'потоваришувати' з дофаміном — через сон, рух, харчування, новизну, інтимність, усвідомленість і помірні радощі, а також критично аналізує популярну ідею дофамінового голодування. Книга завершується концепцією дофамінового дизайну життя — переходу від жорсткого контролю до свідомої культивації енергії, мотивації та внутрішньої рівноваги.

Видання адресоване широкому колу читачів — від усіх, хто відчуває втому від постійної гонитви за стимулами, до психологів, коучів, HR-фахівців і тих, хто прагне глибше зрозуміти себе в дофаміновій реальності ХХІ століття.

SPECIFICATIONS:

Author: - Author not specified

Publisher:Autico

Language:Ukrainian/Українська

Publication Date:2026

Number of pages:96 pst

Format:Paperback

Width:145 mm / 5,7'

Height:215 mm / 8,5'

Weight:140 g

ISBN:9786177594948

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SKU: 51335142848

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4.5 ★★★★★
Based on 27 reviews
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Product Reviews
R
Verified Purchase
Rudy Ruiz
Phoenix, US
★★★★★ 5
Pomeranian perfect size
Small size perfect Pomeranian (1 yr old) she prefers over other chews - have ordered twice
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 10, 2026
C
Verified Purchase
C
Lexington, US
★★★★★ 5
My puppies favorite bone to chew
I’ve bought at least a half a dozen of puppy bones for my doggie to try, the majority being from Nylabone, and the others from hartz. Her first bone was a pink puppy Nylabone xsmall sise. She definitely must have liked that one but unfortunately I felt like I had to take it away from her too soon, she was teething more then, but even so, thought it was unsafe when I saw little pieces come off and her trying to chew them. I really like these the best, though I don’t think I’ll be ordering any more at least not until she finishes her new ones. I don’t know what flavor she likes more, it might even be a color thing, but I think she prefers the orange ones which are peanut butter flavored. These are really ideal for toy breeds. My pup is still growing, she’s almost 7 months now, but unsure when she will stop growing, for reference she is a chocolate sable yorkiepoo, not sure of how much she weighs right now, but would estimate she weighs around 5.5-6 pounds. These are perfect for her, and I feel like they out live the other ones I’ve gotten, or she just has more interest in them. I bought a second package on subscribe and save (or possibly on my first and forgot I had a new order and didn’t return), but didn’t open the new package until recently as I felt the first pack were starting to look a bit knawed off, but in the middle there was still plenty of chew left. Oddly, she has prefered the old orange one vs the brand new orange one despite them being the exact same toy and flavor. I think she just hasn’t broken it in yet and I overloaded her with too many toys! I also got them for a great price, for some reason I noticed that the price increased nearly double of what I paid, and now they habe decreased a bit but still are about $2 more than what I paid. She loves all toys, and has many plush kinds. She still teeths, so when she is extra hyper and such, I feel like the bone helps occupy her for a moment. All in all I’d reccomend these out of any puppy bones to chew for toy breeds!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 2, 2022
J
Verified Purchase
J CASSIN
Fort Morgan, US
★★★★★ 4
Nice chew toy
Puppy likes but for me to hold so she can chew is a little difficult.
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Reviewed in the United States on May 8, 2026
A
Verified Purchase
Amazon Customer
Alexandria, US
★★★★★ 5
Love nylabones
Nylabbones did it again. The pugs love these. They're so cute and tiny. Perfect for their lithe selves. They're still safe and soft and very chewable.
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Reviewed in the United States on November 16, 2025
A
Verified Purchase
Anoni Miss
Los Angeles, US
★★★★★ 3
Not safe, easily chewed bits off
Mixed feelings. My puppies love them and love to chew on them but also chewed the edges off pretty quickly. I had to take away the first one after only a couple days of intermittent chew so it’s really not durable or long lasting. I don’t feel this is safe for a 12 week old puppy which is super small and can be a choking hazard.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 6, 2025

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