SKU: 11463157665

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

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Description

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making MachineAuthor of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.

Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that:

- Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.

- A small, profitable business can be worth much more than a large business surviving on its top line.
- Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.

With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

ABOUT THE AUTHOR:

MIKE MICHALOWICZ launched and sold two multi-million dollar companies and is co-founder of Profit First Professionals, a membership organization of accountants, bookkeepers and business coaches who teach the Profit First method. He is a former columnist for The Wall Street Journal, is a popular speaker and has shared his insights on business and entrepreneurship at TEDx, creativeLIVE, INCmty and others. He is the author of The Pumpkin Plan and The Toilet Paper Entrepreneur. His columns have appeared in Entrepreneur Magazine, Open Forum, and Harvard Business Review.

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SKU: 11463157665

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HeyJude
Pawtucket, US
★★★★★ 5
Good value
Style: 28oz, Size: 40 Count (Pack of 1)
These are our favorite. A good size and the quality is high enough that Food does not leak through and you can walk around in a picnic with it without worry
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Reviewed in the United States on April 23, 2026
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NancyPS
New York, US
★★★★★ 5
Extra large paper bowls are sturdy, affordable, and make clean up a breeze.
Style: 28oz, Size: 40 Count (Pack of 1)
I like the convenience of paper plates and these large deep dish plates are perfect for microwave cooking. They handle large dinners, pasta, stuffing and vegetables with no problems and without any leaking, and are a good value for the price. They look stylish and make clean up less of a chore. You can't go wrong with Dixie paper products. They're sturdy, fun, and last through the meal.
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Reviewed in the United States on January 28, 2026
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Judy Rushton
Fort Morgan, US
★★★★★ 4
Sturdy
Style: 28oz, Size: 40 Count (Pack of 1)
Nice size. Sturdy plate & like curved sides that keep food from dripping on the floor.
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Reviewed in the United States on August 16, 2025
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Lady Chandler
Dallas, US
★★★★★ 5
These are the BOMB, I love them
Style: 28oz, Size: 40 Count (Pack of 1)
These plates are a great value for the money, can be used everyday, micro wave safe good material
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Reviewed in the United States on April 22, 2026
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M. Suzanne
Birmingham, US
★★★★★ 5
Sturdy
Style: 28oz, Size: 40 Count (Pack of 1)
I like this brand of paper bowl and the price on Amazon was cheaper than the store. They hold up to most foods and don't leak. Great for cereal or spaghetti.
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Reviewed in the United States on April 23, 2026

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