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Description
What Images Really Tell UsUnlock the power of visual communication with 'What Images Really Tell Us' by Massimo Mariani. This engaging paperback, measuring 139 x 228 mm and comprising 288 pages, offers a comprehensive exploration of how images convey meaning and influence perceptions. Published by Promo Press Hoaki on 20 09 2019, this book delves into visual rhetoric, dissecting the intricacies of how we interpret images across various mediums including advertising, graphic
Unlock the power of visual communication with 'What Images Really Tell Us' by Massimo Mariani. This engaging paperback, measuring 139 x 228 mm and comprising 288 pages, offers a comprehensive exploration of how images convey meaning and influence perceptions. Published by Promo Press / Hoaki on 20-09-2019, this book delves into visual rhetoric, dissecting the intricacies of how we interpret images across various mediums including advertising, graphic design, cinema, and art. Mariani draws on rhetorical figures such as metaphors, metonymies, and hyperboles to unveil the persuasive power of visual language. Whether you are a marketer looking to enhance your image strategy or an art enthusiast eager to deepen your appreciation for visual storytelling, this book is your ultimate guide. Master the language of images, improve your communication skills, and learn to recognize how visual elements can shape our understanding of the world. Embrace this essential resource for anyone fascinated by the interplay of imagery and meaning in contemporary society. Plus, enjoy seamless shopping with Smartfox NZ - we combine shipping and our products are stocked locally in Auckland, ensuring no unexpected import charges or customs duties. Grab your copy today and elevate your understanding of visual communication!CONDITION: Brand New
Dimensions: 139 x 228 mm
Pages: 288
Bind: paperback
Author: Massimo Mariani Publisher: Promo Press / Hoaki
Publication Date: 20-09-2019
How do images hold and convey meaning? How do we understand them? What are they trying to say? How do they persuade and influence us? The author writes a complete account analyzing the meaning and construction of images, throughout history to present times, from the point of view of visual rhetoric. From advertising to graphic design, cinema and art, the book takes the reader on a journey of metaphors, metonymies, hyperboles and other rhetorical figures, which compose the visual language and the power of its meaning. By learning to identify them, and knowing examples of how they have been used, the reader will learn how to use and master the language of images.
We are happy to combine shipping. Smartfox is a NZ owned business located in Auckland. This product is in stock in NZ which means no unexpected import charges, custom duty or tax.
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4.6 ★★★★★
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Product Reviews
★★★★★ 5
Great ink great price
Purchased ink for sublimation projects. Print colors were great true colors. Ink lasted a long time. Did not affect my epson ET 15000 in any way. Love this ink
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Reviewed in the United States on January 30, 2026
★★★★★ 5
Great product
Hippo brand is the best sublimation ink all my items turn out Brite and fabulous
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Reviewed in the United States on June 2, 2026
★★★★★ 5
My Go-To Sublimation Paper — Flawless Results Every Time
Size: 8.5"x11", Size: 8.5"x11"
This is hands down the best sublimation paper I’ve used and the only one I continue to buy. I get a perfect transfer every single time—no fracturing, no fading, and no uneven results. The paper dries fast, which makes my workflow so much smoother, especially when I’m producing items in batches.
I use this regularly to make air fresheners and tote bags for my small business, and the color payoff is always vibrant and crisp. The transfer rate is excellent, and it works beautifully on light-colored, high-quality polyester and other sublimation-ready surfaces.
If you’re a small business owner or crafter who values consistency, quality, and ease of use, this paper is absolutely worth it. I highly recommend it and will continue to repurchase.
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Reviewed in the United States on January 24, 2026
★★★★★ 5
Best Sublimation Paper
Size: 8.5"x11"
I’ve been using A-Sub paper for my sublimation projects, and it is easily one of the best. The ink dries almost instantly once printed, so I don’t have to worry about smudging the design or getting those annoying "pizza wheel" marks from the printer rollers. The paper itself feels substantial and doesn't tear or curl easily. One of the biggest wins for me is that it never jams; it feeds through perfectly every time, saving me the frustration of wasting expensive ink and paper.
When I go to press my designs, the ink releases almost completely, leaving very little behind on the paper and putting all that color onto the project. The final results look super professional, with colors that are vibrant and sharp rather than looking faded or dull. It has worked perfectly for everything I’ve tried so far, and if you want a reliable paper that gives you consistent, high-quality results, this is definitely the one to get.
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Reviewed in the United States on February 25, 2026
★★★★★ 5
Ideal for sublimation beginners.
Size: 8.5"x11"
Asub sublimation paper has been excellent for my projects. The ink transfer is very good, the colors are vibrant and defined, and it dries quickly. It has helped me achieve clean and professional results, even as a beginner. Without a doubt, it's a reliable, high-quality paper for sublimation.
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Reviewed in the United States on February 15, 2026
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